A by-product of writing a bio or summary information is the chance to wrangle the question I’ve often asked branding clients: “In one sentence, what do you do?”. On the face of it, my work has got more complicated as I’ve gone along. As I’ve gathered knowledge, graphic design has … Read More
When I design a visual identity, I consider with clients all of the jobs required of it that we know about, as many as we can anticipate and I design in the flexibility to adapt with change. Then there are the challenges that we tackle as we go. Accessibility work … Read More
Post text. The latest Studio Snack, a five minute food podcast about design, started with a suggestion from collaborator Narcis Sauleda that we plan our next episode over coffee and cake. Fika. Kaffee und Kuchen. Kettle on and a snack for elevenses. In my head, they’re one thing. But to … Read More
The latest episode of Studio Snack, a five minute food podcast about design that I make with creative collaborator Narcis Sauleda, started with Narcis discovering that the root of the word ‘company’ came from breaking bread. Brainstorming at a bakery (well, it would be churlish not to) we discussed all … Read More
I’ve started my new studio year by starting off a loaf of bread, to rise and prove while I get on with the overview, admin and communication that get the work under way. As I knead the dough, I think about the mindset that does this. Creative professionals are multitaskers … Read More
Biscuit kerning. When design life has got a little out of hand… Kerning is adjusting the spacing between letters, particularly on logos or type-based graphics. But biscuits: rarely kerned. My excuse has been the end of year round-up episode of Studio Snack, the food podcast about design that I make … Read More
Doing prep for sketching at events, I like to consider context. So for a party at Trampery Fish Island Village, a campus for fashion, innovation and sustainability, I made swing tags from waste, spare supplies and offcuts. This is where my multi-stranded creative practice comes in. But it also uses … Read More
Accessibility. Reverse engineering it into existing materials is a challenge. But in a project modifying PDF publications designed for long-term client Bowen Craggs, it’s also changed how I think about layout. As someone who loves words and visual communication equally, I’ve found it fascinating to have to consider for the … Read More
It’s called a linen tester… They were made for the textile industry and repurposed by designers and printers for checking proofs and print. I have a newer one but I reach for this, my late Dad’s, because it’s good, and true, and it has the heft of a proper piece of engineering. What … Read More
Pretzels… In this month’s Studio Snack podcast, creative collaborator Narcis Sauleda and I bring you some fast facts about a slowly-made snack. But for all their twisty history, what this was really about was comparing the knotty processes of pretzel-making and design. Attempting to bake pretzels, I found out what … Read More